千葉県・柏の葉で開催された体験型イルミネーションイベント『YAKEIちゃん』。
親水広場の真ん中に現れた「YAKEIちゃん」と名付けられた高さ3m程のバルーンオブジェクトを、
街の人々から募った各家庭の“心を明るくする色”に発光させるインタラクティブなライトアップイベントです。
WEB上での色収集、アーカイブとそれらをリアルイベントでバルーンを光らせるためのシステム構築、
YAKEIちゃんのキャラクターデザイン、告知用ムービーなど、トータルプロデュースを行いました。
2026年制作
“YAKEI-chan” was an interactive illumination event held in Kashiwanoha, Chiba Prefecture.
It was an interactive lighting event featuring a balloon object named “YAKEI-chan,” standing about 3 meters tall, which appeared in the center of the Waterfront Plaza.
The object was illuminated in the “colors that brighten the heart” submitted by local residents from their own homes.
We handled the total production, including collecting and archiving color submissions online, building the system to light up the balloon at the live event,
designing the YAKEI-chan character, and creating promotional videos.
Translated with DeepL.com (free version)
creative director Shohei Ooya
planner Mirei Sumiyoshi
planner Hana Nomura
account executive Maito Nishikawa
account executive Hikari Takahashi
account executive Yamato Tagawa
Producer Kyoichi Shibukawa
Producer Makoto Takahashi
Production Manager Ayumu Ohno
Charactor Design Daishiro Niinou
LIgthing Director Toshikuni
Modering Yuta Masaki
Modering Takuya Arima
Technical Director Kensuke Mano
System Engineer Yu Masui
Web Director Masato Ohya
Web Designer Ryo Kuwata
Web Engineer Mayu Uchida
Music Kohei Shigemori
Animation Saki Iyori
planner Mirei Sumiyoshi
planner Hana Nomura
account executive Maito Nishikawa
account executive Hikari Takahashi
account executive Yamato Tagawa
Producer Kyoichi Shibukawa
Producer Makoto Takahashi
Production Manager Ayumu Ohno
Charactor Design Daishiro Niinou
LIgthing Director Toshikuni
Modering Yuta Masaki
Modering Takuya Arima
Technical Director Kensuke Mano
System Engineer Yu Masui
Web Director Masato Ohya
Web Designer Ryo Kuwata
Web Engineer Mayu Uchida
Music Kohei Shigemori
Animation Saki Iyori